Unlock the best version of yourself
and your business.
Every two weeks, I dive into all things in the business of photography, including client experience, financial stability, and finding harmony with life outside your business.
In addition to my solo episodes, you’ll find conversations, not interviews, with some of the most interesting industry photographers and thinkers compiled and released by topic. Think of it as a mini-course, a deep dive into a subject from various perspectives. The result is one of the most unique photography podcasts you’ll find!
Browse All Episodes or Search by Topic, Guest, etc.
Are you a wedding photographer looking to employ a short-form video strategy to grow your business? In today’s episode, I’m talking with wedding photographer and Reels coach Corrin Jasinski about some of her best practices for effective video marketing. Corrin has cultivated these tips from her own experience with growing a significant social media following and a community of enthusiastic clients and couples. The Focused Photographers Podcast was created based on the idea that the
Is advertising the key to taking your wedding photography business to the next level? In today’s episode, I’m talking with Jordan Correces, long-time photographer and part-owner of the Wedding Lead Machine Accelerator. Jordan is breaking down his approach to money-now advertising strategies and how effective ads may be the game changer when it comes to bringing ideal leads into your business. The Focused Photographers Podcast was created based on the idea that the most incredible
What is a “Scroll-to-Sale” website, and how can photographers use this modern strategy to move away from portfolio-style sites and bring in even more ideal clients? In today’s episode of the Getting Noticed Series, I’m going in-depth with this question alongside the photographers’ mentor, Jeff Brown. Our conversation includes extremely actionable advice for photographers who are ready to realize the best marketing potential possible for their websites and for their business. The Focused Photographers Podcast
In the first episode of the Getting Noticed Series, I’m honored to talk with Carolina Guzik of The Tog Republic. Carolina has an absolute wealth of knowledge to share on marketing in the photography world, including key tips from her course The Art of Pinning. Our conversation is a reminder for all photographers that without good marketing strategies, your audience just won’t find your work. The Focused Photographers Podcast was created based on the idea
The wedding photography industry seems to be obsessed with earning money and building a six-figure business. In today’s episode, I’m sharing the three metrics that I believe will actually lead to a happy and fulfilling work/life balance. Looking at client happiness, financial stability, and life outside of work, I’m opening up a broader discussion about what it means to run a successful photography business. The Focused Photographers Podcast was created based on the idea that
The beginning of the year is a perfect time to start building and growing the referral streams for your business. In today’s episode, I’m sharing what I believe should be the primary focus for your lead generation: relationship building. I’m detailing the rocky start that my business experienced in 2019, and the three main relationships that I focused on building in order to wind up having my best year in business yet. The Focused Photographers
For the last episode of 2022, I am discussing everything that I’m doing in the off-season to set up my business for the new year. From claiming ownership over all of my time, focusing on personal growth, and making strategic developments in my business, I’m sharing an overview of what 2023 will look like for my life and business. I’m also diving into the results from when I asked nearly 115 other photographers, ‘where are
Today on the Focused Photographers Podcast, I’m diving into the first ever Q&A session. I’ve got five great questions submitted by you: newsletter subscribers, Instagram followers, and the listeners of this podcast. We’re diving into topics such as my top book recommendations, how I spend the off-season, my financial setup, and self-care. The Focused Photographers Podcast was created based on the idea that the most incredible tool for learning is a deep dive into any
Do you know how to attract your dream clients? In today’s third and final installment in a series on growing your business, my guest Ben Lau and I dive into what it takes to attract the right clients. Ben manages three separate wedding photographing brands on top of his over twenty years in sales and marketing, so he has some incredible advice to share with both new and seasoned wedding photographers. The Focused Photographers Podcast